I have been thinking a lot lately about how I label myself. One facet of my business is providing professional consulting services that includes working with individuals to help them shape their social media and communication needs to fit their business and...
Finally providing a comprehensive business guide to all things Twitter, the Twitter 101 guide has been released. While it doesn’t give you a specific plan on how to incorporate a Twitter strategy as part of a larger online (or offline for that matter) marketing...
One of the first questions I get from our clients is how can I prove that our social media efforts are making us money? My answer has always been that it works the same as networking in real life face to face – so how do you track and manage that? Same system...
Web Worker Daily has long been a favorite of mine to give to-the-point information and suggestions on how to get work done on the Internet. A recent article “32 Ways to Use Facebook for Business” is a great list of ideas on how to turn Facebook from a...
While this doesn’t hold true for every business relationship, how many times have you had a deal all worked out only to find at the 11th hour – or even after the ink has dried – that the price becomes an issue? Everyone’s product has value,...
According to a NY Times article our local mall looks a lot different because of the recession. If you take a look at retail stores listed, not many of them are involved in Twitter or Facebook (the two social media ‘biggies’). Not all mall brands need a...
